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Experience Italian Elegance: Buccellati Pop-Up in Doha; Explore the ‘Reverso Stories’ Experience in Qatar
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Company News
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Experience Italian Elegance: Buccellati Pop-Up in Doha
Buccellati, the esteemed Italian Maison known for its timeless craftsmanship, opens an exclusive pop-up at Place Vendôme in Doha from October 16 to 31, 2025. The two-week experience highlights the Maison’s artistry, heritage, and refined creations in a space designed to reflect its distinctive identity, featuring dark brown moquette, parquet flooring, and tulle-effect ceiling treatments. Visitors can explore iconic collections, including Macri, Tulle, and Étoilée, showcasing intricate hand-engraving, rich textures, and elegant design. The pop-up also presents a curated selection of silverware masterpieces, such as the Prestigio Arabic Coffee Set and decorative trays, turning everyday rituals into extraordinary art. |
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Explore the ‘Reverso Stories’ Experience in Qatar
Jaeger-LeCoultre invites visitors to discover the world of Reverso through a richly immersive experience held in Place Vendôme Mall in Qatar. ‘Reverso Stories’ takes visitors on a fascinating journey into the evolution of watchmaking craftsmanship and design, through nine decades of cultural and social change. The experience will take place from 18 October until 30 October 2025 and guests will be able to discover Jaeger-LeCoultre’s latest Made of Makers™ collaboration, Reverso by Olivecoat. Alongside, the Place Vendôme Mall Jaeger-LeCoultre boutique will showcase a curated selection of exceptional Reverso timepieces, complemented by a sensory journey into the Vallée de Joux through the exquisite creations of the chocolatier Mathieu Davoine. |
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Mouawad Reopens Its Dubai Mall Boutique
Mouawad, the esteemed luxury jewelry house with over a century of heritage, proudly unveils its newly renovated boutique at The Dubai Mall, marking a significant milestone in the Maison’s rebranding journey. Inspired by Mouawad’s Mediterranean origins, the Dubai Mall boutique captures the perfect harmony of classic charm and modern sophistication. Every design element tells a story of heritage, craftsmanship, and renewal, creating an immersive journey into the world of Mouawad. At the heart of the boutique’s concept lies the olive tree a timeless emblem of life, prosperity, and continuity. Representing wisdom passed through generations, it captures Mouawad’s enduring legacy and commitment to family heritage. |
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Discover ‘Poetry of Time’ by Van Cleef & Arpels at Dubai Watch Week
This November, Van Cleef & Arpels celebrates its watchmaking mastery with the Poetry of Time exhibition at Dubai Watch Week 2025. Visitors can explore the mechanics of enchantment through immersive displays, archival documents, and patrimonial pieces, while four central workbenches showcase craftsmen’s expertise. Alcoves reveal worlds dear to the Maison—ballerinas, fairies, Poetic Astronomy, love stories, and Enchanted Nature—each dial telling a unique story. From Paris to Geneva, projects begin with a creative vision, realized through gouachés and years of meticulous craftsmanship. Since 2006, the Poetic Complications collection has transformed every moment into a magical narrative, blending technical mastery with artistry. |
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Ferdinand Berthoud: The Quest for Precision
To celebrate its tenth anniversary, Chronométrie Ferdinand Berthoud presents its first book, Ferdinand Berthoud: The Quest for Precision, now available through Assouline. Located in Val-de-Travers, Switzerland, the Maison revives the legacy of Ferdinand Berthoud (1727–1807), honoring his lifelong pursuit of precision. The publication traces the evolution of the manufacture, from acquiring Berthoud’s name in 2006 to the creation of its most ambitious project, Naissance d’une Montre 3. Through rich storytelling and curated imagery, the book showcases the Maison’s dedication to innovation, artisanal excellence, and chronometric mastery, celebrating a decade of authentic craftsmanship and the enduring legacy of a visionary watchmaker. |
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Bil Arabi at Dubai Duty Free
Bil Arabi, the renowned fine jewelry brand, is now featured at Dubai Duty Free, one of the world’s premier shopping destinations. As the first Arabic luxury jewelry brand at the airport, Bil Arabi is available in Concourse A and Concourse C, bringing its distinctive creations to international travelers. The brand celebrates Arabic heritage through designs that blend exquisite craftsmanship with the beauty of Arabic calligraphy. This milestone strengthens Bil Arabi’s global presence, offering travelers the chance to own jewelry that embodies contemporary Arab identity. The brand delivers a unique experience where luxury, creativity, and cultural heritage converge.
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Product Launch
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Ahmed Seddiqi Celebrates 75 Years with Limited-Edition Ulysse Nardin Diver [AIR]
To celebrate its 75th anniversary, Ahmed Seddiqi, the region’s leading luxury watch and jewellery retailer, collaborates with Swiss watchmaker Ulysse Nardin to launch a limited-edition Diver [AIR], the world’s lightest mechanical dive watch. Restricted to just 30 pieces, the Diver [AIR] Seddiqi 75th Anniversary Edition features vibrant blue accents reflecting Ahmed Seddiqi’s heritage and modern identity. For 75 years, the brand has shaped the region’s appreciation of watches, watchmaking, and jewellery. This special edition honors its legacy, showcasing exceptional craftsmanship and offering collectors a unique opportunity to experience the innovation, artistry, and enduring excellence that define Ahmed Seddiqi. |
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De Bethune Presents the DB28xs in Striking Yellow Tones
In its quest for perfection driven by a dynamic of perpetual evolution, Manufacture De Bethune expands its flagship DB28 collection with a new interpretation of the DB28xs Yellow Tones now available in a 39 mm version. True to its creative spirit, De Bethune is not simply offering a compact alternative to this model, but has completely revisited the aesthetic balance of the timepiece while continuing to explore the colour spectrum. For master watchmaker and founder Denis Flageollet, it is a matter of constantly returning to the drawing board: helping the design evolve by modifying an element, a process or a technique and sometimes making tiny, often imperceptible improvements. |
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Bianchet presents the UltraFino Gold Edition Tourbillon
On the occasion of WatchTime New York, Bianchet presented the evolution of its latest tourbillon collection: the UltraFino Gold Edition. This exceptional timepiece, crafted in 18K rose gold, combines sculptural design, architectural geometry, and the Maison’s watchmaking expertise, embodied by the ultra-thin automatic UT01 movement. The UltraFino Gold Edition reimagines Bianchet’s ultra-thin tonneau-shaped tourbillon in a precious 18K rose gold case. This new Bianchet timepiece is available in two distinct versions: the first features an integrated gold bracelet for seamless elegance and continuity of form. In contrast, the second boasts a black rubber strap with a matching gold pin buckle, offering a sportier yet refined aesthetic. |
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Farah Khan Atelier Unveils Love Locked
Farah Khan Atelier presents Love Locked, a fine jewellery collection that transforms secrets into symbols and stories into treasures. Bold yet deeply personal, the collection invites wearers to embrace the emotions held within the heart. Each piece, crafted in 18k gold and diamonds, features the signature Aayat motif reimagined as a padlock crowned with a single-coloured gemstone- ruby for love, emerald for fortune, pink sapphire for happiness, blue sapphire for peace, and diamond for gratitude. Designed never to open, these locks embody inner strength, trust, and connection. Love Locked celebrates craftsmanship, symbolism, and the intimate dialogue between jewellery and emotion. |
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