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Audemars Piguet celebrates the Royal Oak’s 50th anniversary in Dubai; Kate Moss enters the DREST Meltaverse with Messika
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Company News
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Audemars Piguet celebrates the Royal Oak’s 50th anniversary in Dubai
Audemars Piguet kicks off the 50th anniversary celebration of its iconic Royal Oak – which was officially launched on 15 April 1972 at the Basel Fair – with the reveal of the brand’s first dedicated installation located at the heart of The Dubai Mall in the Fashion Avenue Atrium, where it will stay until 24 April 2022. The first in a series of public immersive sensory experiences and events taking place between April and September in key cities around the world, the edutainment platform offers a journey into the Royal Oak’s multifaceted world through an experiential overview of its 50 years of design and technical innovation. The in-situ Dubai Mall installation invites visitors to dive deep into the Royal Oak’s cultural universe and follow the journey of this timepiece from its first inspirations to its evolving conversation with the larger cultural world. |
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Kate Moss enters the DREST Meltaverse with Messika
Fashion legend Kate Moss steps into the DREST universe for two weeks from March 28th as the styling game’s first guest avatar. Players on DREST, the world’s first luxury fashion mobile styling game, will be invited to style Kate Moss using pieces from the supermodel’s stunning collaboration with Parisian fine jewellery house Messika, together with clothes and accessories from the 250+ luxury brands available in DREST, including Gucci, Bottega Veneta and Loewe. The Messika by Kate Moss collection was co-designed by Valérie Messika and Kate Moss, with the first High Jewellery line launching in 2020 and a second in 2021. DREST stylists will use one Messika by Kate Moss piece in each photoshoot, which will be free for all players to use exclusively in Kate’s dedicated styling challenges. |
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Product Launch
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Chopard presents Alpine Eagle KSA Edition
To honour its longstanding partnership with Attar United, Chopard is enriching the Alpine Eagle collection of sporty-chic timepieces with an exclusive model featuring a Vals Grey dial punctuated with applied green numerals and hour-markers. Produced in a 33-piece limited series and entirely crafted in Lucent Steel A223, Chopard's signature high-strength, high-brightness steel, this distinctive model beats to the rhythm of Chopard’s 01.01-C chronometer-certified precision movement. In keeping with the ethical approach to which the Manufacture is committed, this Chopard-exclusive steel is made from 70% recycled material. |
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TAG Heuer Connected Calibre E4 - Golf Edition watch
TAG Heuer has launched a new version of its hugely popular golf watch, the TAG Heuer Connected Watch Calibre E4 - Golf Edition, with technical improvements including a new automated shot-tracker, redesigned golf software and a magnetic ball marker built into the strap. It comes weeks after TAG Heuer launched a new generation of its Connected watch, the TAG Heuer Calibre E4, with two new models in 42mm and 45mm, built to deliver ultimate elegance and sporting performance, and offering access to TAG Heuer’s ever-growing ecosystem of exclusive sports activities, wellness apps and elegant watch faces. The new watch features a striking look equally at home on the golf course and in everyday life. Since 2015, TAG Heuer has established itself as the unrivalled world leader in luxury smartwatches. |
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Vianney Halter unveils its new creation: La Resonance
The acoustic resonance between two spiral-balance oscillators is a genuine complication. It took Vianney Halter several years of research and development to arrive in this form. In 2013, the Deep Space Tourbillon was born as an instrument, displaying the human interpretation of the 4 dimensions, thus allowing us to navigate across the universe, sharing Vianney Halter’s perspective from Earth. In 2021, this instrument was brought back, transformed into The Deep Space Resonance. Its encounter with spinning black holes, quasars and supernovae modified it’s core, and its purpose. In space, there is no up nor down, no left, right, front or back. Things gravitate, oscillate, attract and repulse in the isotropic void. This new construction is a 3 hands, 35 grams light, round watch, regulated by two oscillators coupled by acoustic resonance. The manual winding gives it a power reserve of 100 hours. |
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Presenting Joséphine collection by Chaumet
An emblematic collection of the Maison, Joséphine distinguishes itself with modern femininity. Chaumet unveils new creations that are both elegant and audacious, inspired by the spirit of the eponymous Empress. From jewels revisiting the collection's iconic pear-cut to High Jewellery pieces infused with a couture spirit, and a unique watch, discover the multiple facets of the Joséphine collection. |
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Pandora introduces UNICEF Glow-in-the-dark Lightbulb Double Dangle Charm
Pandora introduced its new limited edition Lightbulb dangle charm, a continuation of its Charms for change initiative in support of UNICEF. The glow-in-the-dark charm has been designed to represent a brighter future and to celebrate the potential of every young person worldwide, with 15€ from each charm sold donated to UNICEF. The Pandora for UNICEF charm is made with blue glow-in-the-dark glass, reflecting light all day and night, and symbolising that every child can let their potential shine. Pandora is supporting UNICEF’s work across the world to help provide children and young people with opportunities to learn, express themselves and find work in the future. |
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Dante Alighieri: Paradiso Limited Edition by Montegrappa
On Dante Alighieri: Paradiso, precious metals, sparkling gems and heavenly craftsmanship join to celebrate love of the highest order. The design of Dante Alighieri: Paradiso follows the path of its predecessors by adhering to the Divine Comedy’s dense narrative. Where sin dominated the earthly circles and terraces of Inferno and Purgatorio, in Paradiso Dante encounters tales of virtue, as he passes through nine celestial spheres. Coloured stones and sculpted re-enactments of Dante’s ascent detail eight cosmic realms on the barrel. The movements of all are determined by the Primum Mobile: the final sphere of the physical universe. Here, nine orders of interlocking angels encircle the cap, soaring above a sky-blue Montegrappite core. |
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