Company News

Chopard’s homage during the Cannes Film Festival

During the 65^th Cannes International Film Festival, of which Marilyn Monroe is the figurehead, Chopard is unveiling an exceptional series of 25 unpublished photographs of the star by Milton Greene, as well as a tribute jewellery creation designed by Caroline Scheufele. The exhibition will be held during the Cannes Film Festival and will be followed by a worldwide tour lasting the rest of the year. This exceptional event is part of the long history of the ties binding Chopard to the world of film-making. Official partner of the Cannes Festival for the 15^th year, the Geneva-based House which designs the Palme d’Or and supports young talent, is the key figure at the greatest event in world cinema.

Hublot as Official Watch of UEFA EURO 2012™

As Official Watch of the UEFA EURO 2012 ™, and also present on the referee board of the 14th UEFA European Football Championship, Hublot has chosen the Kyiv Olympic Stadium, the venue which will host several UEFA EURO 2012™ matches as well as the final scheduled for 1st July 2012, as the symbolic location for the unveiling of its two official UEFA EURO 2012™ watches. As the competition's Official Watch, Hublot held a press conference, attended by Jean-Claude Biver, Chairman of Hublot, Martin Kallen, Director of Operations at UEFA Events S.A, Markiyan Lubkivskyi, Tournament Director in Ukraine, and Friend of UEFA EURO 2012™ Sergey Bubka, Ukraine's sporting legend (he remains the men's world pole vaulting record holder, President of the National Ukrainian Olympic Committee and member of the IOC) for a large number of local and international journalists, at which it unveiled the two King Power UEFA EURO 2012™ watches.

Longines as official timekeeper of the Dubai World Cup 2012

Culminating with the exciting Dubai World Cup, Dubai’s racing season came to an end on the 31^st March 2012. In light of the exclusive partnership between Longines and the Meydan Group, the Swiss watchmaker was the official timekeeper for the Dubai World Cup, titled the World’s Richest Race. The final race was won by Monterosso. All the winning jockeys, owners and trainers were bestowed with stunning models from The Longines Saint-Imier Collection, which was the official watch of the event. The Sheema Classic presented by Longines, boasts a grand prize of US$ 5 million and is among the richest races run on turf, was won by Cirrus des Aigles. Lending the event an even greater touch of glamour and charm, Longines’ Ambassador of Elegance Aishwarya Rai-Bachchan awarded the “Most Elegant Lady” with a Longines Saint-Imier Collection timepiece.

A. Lange & Sohne to sponsor Concorso d'Eleganza Villa d'Este

For the first time, A. Lange & Sohne is to sponsor the Concor­so d’Eleganza Villa d’Este, a worldwide beauty contest for classic automobiles, to take place from 25 to 27 May 2012 in Cernobbio on the shores of Lake Como. The Concorso d’Eleganza is considered to be the most traditional and elegant competition of its kind. The winner of the “Best of Show” category – the most important prize of the contest – will be presented with a one-of-a-kind cuvette edition of the LANGE 1 TIME ZONE. The dust cover of the hunter-cased watch has been adorned with an engraving designed specially for the occasion. The Central European Time (CET) zone is represented by the town of Como on the city ring around this time-zone watch.

Bulgari Monete Optical Illusion event

On 26^th March 2012, Bulgari presented its new and trendy Spring Summer 2012 accessories collection along with exclusive Monete jewellery pieces. The Roman House welcomed over 200 guests to its Dubai Mall boutique and on this very special occasion journalists and VIP guests had the pleasure to discover the new collections highlighted by an anamorphic scenography imagined by Fabien Iliou. The French international artist, created his own interpretation of the collection where coins and handbags were shown escaping gravity and floating in the 400 sqm Bulgari store.

Vacheron Constantin at 2012 Metiers d’Art Days

Vacheron Constantin shares with artistic crafts its profound faith in the richness of human

nature and in its creative impetus. Since 2011, the Manufacture has associated its name with the annual Metiers d’Art Days which are dedicated to promoting and passing on the culture of over 200 sometimes centuries-old skills. Proof of the growing interest among the public and professionals alike, the 2011 Paris event hosted more than 1,300,000 visitors during the three-day exhibition. In light of this unprecedented success, the 2012 Metiers d’Art Days took place on a European dimension. Two large events, in France and Italy, in which Vacheron Constantin took part, formed a cultural bridge between the hand craftsmanship traditions of different countries on March 30th and 31^st and April 1st.

Van Cleef & Arpels Timeless Beauty Exhibition in Shanghai

The Museum of Contemporary Art in Shanghai - MOCA Shanghai, will be hosting “Van Cleef & Arpels, Timeless Beauty”, a heritage exhibition, from 20th May to 15th July 2012. Spanning over 100 years of history, the exhibition will allow visitors to view jewellery, watches, and precious accessories, as well as archive drawings and documents of the place Vendome Maison. For the first time in China, more than 370 pieces gathered from the Maison’s Collection and from private French and International owners will be on display. Set in a dreamlike scenography designed by Patrick Jouin and Sanjit Manku, the creations will be presented on two levels, in a 1200 sq. metres space. The area will be transformed into a journey built around four themes: Exoticism, Nature, Elegance and Femininity.

A Concord watch for the “Man of the Year 2012”

In a ceremony held on April 4^th at the Hilton Hotel, Abu Dhabi, Mr. Rafif Tarabishi, General Manager of the prestigious Al Masaood Jewellery, officially congratulated Mr. Saif Al Ghafli, named “Man of the Year 2012” by The Oil & Gas Year, by presenting him with a Saratoga 25^th Anniversary edition watch by Concord specially engraved with a commemorative inscription of this distinction. The “Man of the Year “award, attributed by the Oil & Gas Year, an annual publication representing “the who’s who of the global energy industry”, honors a leading oil and gas executive for his achievements and his contribution to the growth of the local industry. Concord, which enjoys longstanding ties with the Gulf region and is especially well known there for its iconic Saratoga collection, is delighted to be part of recognizing the recipient of this noteworthy award.

Zenith lends its support to humanitarian and charitable causes in the UAE

Sponsoring the Rashid Humanitarian award that is held by the Rashid Pediatric Therapy Center and honors the humanitarian personality of the year, Zenith lent its assistance in the production of a special song dedicated to this year’s winner, His Highness Sheikh Khalifa Bin Zayed Al Nahyan, the President of the UAE. Titled “Ya Khalifa,” the song was created in five different languages by the personal poets of His Highness Sheikh Mohammad Bin Rashid Al Maktoum, the Vice President and Prime Minister of the UAE and Ruler of Dubai. The exclusive Sheikh Rashid award, given in particular to those who have played a prominent role in the area of charitable causes. Zenith additionally participated in an auction titled “Auction of the Stars” that took place on the occasion of the sixth anniversary of His Highness Sheikh Mohammad Bin Rashid Al Maktoum’s accession to the throne. The proceeds from this auction went to the Rashid Pediatric Therapy Center.

GRAHAM welcomes new Ambassador

A native of Southern California, CJ Wilson, proud Graham Ambassador and Major League Baseball pitcher, brings a new edge to the Graham family. CJ is the first professional baseball player to be signed as a brand Ambassador for Graham, strengthening the brand's presence in worldwide sports culture. CJ is also the owner of CJ Wilson Racing, which continues the long motorsports heritage of the Graham brand. The motorsports and racing legacy is a defining feature that drew CJ to the brand initially. Wilson wears owns several GRAHAM watches and particularly loves the Chronofigher Oversize Diver and Silverstone Stowe Classic models. GRAHAM watches are almost emblematic of CJ's drive for the perfect balance between performance and style on the field and into his daily life.

Louis Moinet receives Red Dot Design Award

Louis Moinet recently received the distinguished “Red dot: best of the best 2012” award for their Geograph Rainforest timepiece. This internationally renowned accolade is considered one of the most prestigious in the field of design and rewards products meeting the highest criteria in terms of design quality, innovation and emotional appeal. This year, the Red Dot jury – composed of 30 leading figures in the world of applied arts and highly qualified in the area of design – awarded an exclusive “Red dot: best of the best 2012” prize to Geograph Rainforest. Geograph Rainforest is a two-pusher automatic chronograph with second time zone featuring two beautiful chronograph counter dials made from genuine fossilized palm wood.

Product Launch

Mouawad launches the Diamond Bridal Classics Collection

Mouawad launched the Diamond Bridal Classics, a collection of diamond pieces especially designed for brides, across its Gulf boutiques. Offering a variety of styles and cuts, Mouawad’s Diamond Bridal Classics encapsulates the traditional elegance of diamond wedding jewellery within a collection of contemporary engagement rings, wedding bands, necklaces, earrings and bracelets. Diamond Bridal Classics features four classic diamond cuts – round, brilliant, princess and emerald – with each piece handset using the micro-pave method; gemstones are set with the use of a microscope to ensure the precise placement of stones over the entire work.  The finishing techniques used by Mouawad’s expert craftsmen produce the finest finish for rose, white and yellow gold, leaving even the matte finished pieces with a brilliant lustre that reflects like a mirror.

Tiffany unveils new RUBEDO™ metal to mark its 175th Anniversary

In honor of its 175th anniversary, Tiffany & Co. unveils RUBEDO™ metal, an exclusive new jeweler’s metal. RUBEDO™ metal is the first such creation in Tiffany’s history and takes its place among the most beautiful metals in the world. “Rubedo” is a Latin word meaning redness. In the medieval philosophy of alchemy, Rubedo was the title of the very highest achievement, when matter and spirit fused to create something of rare beauty. This triumph is perfectly expressed in Tiffany’s new RUBEDO™ metal, which marries the richness of gold, the brilliance of silver and the warmth of copper. Metallurgists experimented with different ratios over a long testing period until they achieved the desired color, radiant with the glow of “first light” that awakens a sense of wonder and ennobles the spirit.

Girard-Perregaux 1966 Chronograph 42 MM

The Girard-Perregaux 1966 chronograph has now adopted a case with a diameter of 42 millimetres to make room for the measurement of short time periods. The model’s discreet, classic elegance blossoms on a new dial that extols the virtues of functionality. Girard-Perregaux has increased the size of the case while at the same time maintaining its pure lines, curve and horns that are carefully designed to hug the wrist. Crafted from pink gold at the Manufacture’s workshops, the case undergoes meticulous finishing work to reveal the brilliance of the noble material, without ostentation or compromise. The dial in this new layout proposes the date at 6 o’clock. Silver-plated, it remains faithful to the classic, timeless elegance of the collection. With an elegant central second hand circling above it, the dial presents a tachymetric scale on its external circumference, highlighting its technical character.

RJ-Romain Jerome celebrates the 100th anniversary of the Titanic with two limited series

To mark the 100^th anniversary of the launch of the Titanic, RJ-Romain Jerome pays tribute to this seagoing giant that inspired its very first collection, by creating two special limited series: Steampunk Auto 100^th Anniversary and Steampunk Chrono 100^th Anniversary. Housed in a 50 mm-diameter case featuring distinctive rough and raw finishes, the Steampunk models in the Titanic-DNA collection embody the ship’s sheer power. They feature a bezel in oxidised and then stabilized steel stemming from a fusion between metal from the legendary wreck lying 3,840 metres under, and that provided by the Harland & Wolff shipyards where the Titanic was built. For this anniversary edition, the mobile propellers appearing on the dial of the Steampunk and reminiscent of those on the legendary ship, have been oxidized and stabilized by the same process as that used for the bezels of Titanic-DNA watches.

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