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Baume & Mercier Inaugurates a New Boutique at Villaggio Mall, Doha; Jihan and Louai Alama Debut Djihan
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Company News
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Baume & Mercier Inaugurates a New Boutique at Villaggio Mall, Doha
Baume & Mercier has recently announced the inauguration of its newest boutique at Villaggio Mall in Doha, Qatar, with its local partner Ali Bin Ali. This new location is the first to feature the Maison’s refreshed look in the region, ushering in a new era for Baume & Mercier. Reflecting the Maison’s commitment to evolving with the client needs and expectations, the boutique provides a modern, immersive experience while maintaining its signature elegance and tradition. Situated in the heart of Doha, the Baume & Mercier boutique in Villaggio Mall showcases the Maison’s prestigious collections Riviera, Classima, Clifton and Hampton, as well as its latest novelties. |
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Jihan and Louai Alama Debut Djihan
Djihan is a reimagined fine jewelry brand co-founded by Louai and Jihan Alama; the brainchild of mother and son whose shared vision brings together creativity, heritage, and an emotional narrative. Launched on 22 May 2025, Djihan introduced a new era of modern fine jewelry, rooted in personal connection and designed to feel timeless. What began as a mother’s deep passion for jewelry has transformed into a completely re-envisioned brand, which reflects the evolving identity of the family behind it. Jihan Alama, a seasoned jewelry designer, brings her decades of experience to the sketchpad, crafting intricate, wearable works of art while Louai Alama, a certified diamond graduate and jewelry designer, leads the brand’s new chapter as Creative Director and CEO, infusing his technical training and distinct eye for symbolism, emotion, and storytelling. |
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Product Launch
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Introducing Precious Circle - The New Hoop Earrings by Buccellati
The Maison presents a new series of hoop earrings to enrich four of its most emblematic collections – Rombi, Macri, Étoilée and Tulle – with creations combining goldsmithing tradition and craftsmanship. Today, Buccellati reimagines them through its unique lens, transforming a universal shape into a piece of fine jewelry with a distinctive character. In every version, the hoop earrings reflect the hallmark of the Maison, which reinterprets the essential form using established, recognizable aesthetic codes. |
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Breitling Marks Scott Carpenter’s Centenary with Platinum Navitimer Cosmonaute
To celebrate 100 years since the birth of the American spaceflight pioneer, Breitling unveiled the 50-piece limited-edition Navitimer Cosmonaute – the first Swiss wristwatch in space. The deep blue dial evokes the color of Earth as seen from space – vivid, saturated, and unforgettable – while the crisp white slide rule recalls its swirling cloud cover. That same blue carries through to the matching alligator-leather strap, secured with a white-gold folding buckle. Limited to just 50 pieces, this edition is the ultimate tribute to Carpenter and his historic Mercury-Atlas 7 mission. The Navitimer B02 Chronograph 41 Cosmonaute Scott Carpenter Centenary is powered by the Breitling Manufacture Caliber B02, a manual chronograph with a 24-hour display. |
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Discover the new Excalibur Monobalancier Cobalt by Roger Dubuis
Depending on the light, the new Excalibur Monobalancier Cobalt unveils unexpected radiance. The blue finish of the movement echoes the organic appearance of the alloy, while the silvery cobalt case is even brighter than white gold. This timepiece is created from the rarely used in watchmaking yet highly resistant cobalt chrome. Certified by Poinçon de Genève, the blue skeletonized Monobalancier movement is housed in a brilliant, silvery-grey case in cobalt chrome, while showcasing the Maison’s fine watchmaking expertise and expressivity.
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Introducing Elyamm: Oman's New Fine Jewellery Brand
Founded by two sisters hailing from Oman, Elyamm is a newly launched fine jewellery brand dedicated to timeless elegance, personal storytelling and contemporary craftsmanship. Elyamm creates jewellery that is both playful and refined, bridging heritage with modern sophistication. Each piece is thoughtfully designed to be worn from day to night, seamlessly complementing any occasion and destined to be treasured for generations to come. At the heart of Elyamm lies a design philosophy rooted in versatility and meaning. The brand offers a modern interpretation of classic beauty, drawing inspiration from personal memories, symbolic elements and life’s meaningful moments, with a hint of understated playfulness. |
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Exhibitions & Events
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Geneva Watch Days 2025: A Bold New Chapter in Contemporary Watchmaking
The most refreshingly informal event on the watchmaking calendar returns from September 4 - 7, 2025, charting a bold course for its sixth edition with fresh ideas, record participation, and an even richer, more engaging program. Following a 2024 edition that welcomed over 13,800 visitors, 600 media representatives, and 250 retailers from around the world, Geneva Watch Days is preparing to hoist its sails even higher – and affirming its status as the defining summer rendezvous for the watch industry. The 2025 edition of Geneva Watch Days brings together a record 66 participating brands, showcasing the richness, diversity, and creative boldness of contemporary watchmaking. |
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Celebrity News
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Princess Maria Chiara and Princess Maria Carolina di Borbone in Damiani High Jewelry at 2025 Cannes Film Festival
For their red-carpet appearance on the first night of the Cannes Film Festival, the princesses Maria Chiara and Maria Carolina Borbone chose to wear Damiani Jewelry. Maria Chiara and Maria Carolina looked refined in Damiani Mimosa and Margherita collections. Maria Carolina opted for Mimosa Cameo earrings with diamonds matched with Mimosa rings and bracelets all in white gold and diamonds. While Maria Chiara chose Margherita necklace and ring in white gold with diamonds and fancy diamonds. |
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Eva Longoria Dazzles at Cannes in Pasquale Bruni’s Aleluiá Collection
Actress Eva Longoria captivated on the red carpet of the 78th Cannes Film Festival, adorned in pieces from Pasquale Bruni. Actress Eva Longoria radiated wearing the Aleluiá necklace, earrings and ring in 18k rose gold, an ode to femininity and grace with white and champagne diamonds. A nod to beauty and love, the delicate leaves reflect wings that empower women to take flight towards the marvels of the world, a fitting piece for the most prestigious film festival in the world. |
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Deema Al Asadi wears Samra’s Thaman Collection
Deema Al Asadi brings a fresh and modern perspective to Samra’s Thaman Collection. Known for her elevated and fashion-forward aesthetic, Deema was seen layering sculptural rings and bold gold bracelets from the collection, capturing the essence of modern heritage. Rooted in the Arabic word Thaman, meaning "value," the collection reflects Samra’s signature blend of geometry, tradition, and refined craftsmanship. With her unique interpretation, Deema reimagines heritage through a contemporary lens, wearing Thaman as an expression of strength, elegance, and individuality. |
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