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Saudi Arabia’s consumer market remains strong in 2025
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Market News
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Saudi Arabia’s consumer market remains strong in 2025
Saudi Arabia’s consumer market is evolving rapidly, characterized by adaptability, shifting spending patterns, and resilience in the face of global economic challenges, according to the latest insights from 2025 Global Consumer Outlook published by AlixPartners, the global consulting firm. Despite global trends of reduced discretionary spending, Saudi consumers exhibit robust spending intentions, with a focus on value and cost efficiency as part of their purchasing strategies across essentials and discretionary categories. The report, based on responses from over 15,000 consumers across nine countries presents a nuanced global picture - while spending is resilient in Saudi Arabia, UAE, and China, it contrasts starkly with spending restraint in the U.S. and Europe, where spending next year is projected to decline further from this year’s already-muted levels, signaling another challenging year for global consumer-facing industries. |
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Swiss Watch Exports decline by 3% to 25.9 billion CHF in 2024
The Federation of the Swiss Watch Industry has published its 2024 export statistics, revealing a 5.4% decline in December and an overall 2.8% drop for the year. After two years of record-breaking growth, the industry faces challenges, particularly from the Chinese market, where economic uncertainties and shifting consumer preferences contributed to a significant decline. Exported watch volumes fell 14.5% to 5.4 million units, reinforcing the trend toward lower volumes and higher prices. |
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Company News
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Jaeger-LeCoultre reveals an exclusive collaboration with Emirati Architect Abdalla Almulla
Coinciding the opening of its newly redesigned flagship boutique at Dubai Mall, Jaeger-LeCoultre revealed an exclusive collaboration with Emirati Architect and Artist Abdalla Almulla. Following a successful partnership in 2024 for Ramadan, the brand continues its relationship with the artist to unveil an exclusive art piece specially commissioned to adorn one of the two VIP lounges within the new boutique. The Dubai Mall flagship boutique features references to the Vallée de Joux’s natural beauty, with organic materials, clear, natural colours and carpet designs inspired by trees, rocks and minerals. Abdalla Almulla’s art piece seamlessly captures this design direction embodying the longstanding connection between Jaeger-LeCoultre and the United Arab Emirates, blending organic forms of nature with architectural precision. |
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Product Launch
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Introducing Chaumet’s Bamboo High Jewellery Collection
In 2025, the Bamboo creative capsule collection perpetuates the historic links the Maison maintains with nature. By celebrating the majestic beauty of bamboo as an introduction, Chaumet offers a preview of the theme of its new High Jewellery collection: a tribute to naturalist treasures, fusing the wonders provided by nature with the savoir-faire of supremely skilled jewellers, in the process celebrating and preserving the preciousness of the natural world. Paying homage to Asian culture, Chaumet surprises by seizing upon the majesty of bamboo – a plant relatively underrepresented in its stylistic repertoire, apart from two sketches dating from the time of Fossin. Imbued with rich symbolism – integrity, determination and modesty in China, prosperity in Japan – bamboo is the subject of a ten-piece graphic parure. |
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Piaget showcases the Altiplano Skeleton High Jewellery Métiers d’Art
A true piece of artistry, the Altiplano High Jewellery watch is pairing its iconic skeleton movement, set with diamonds and sapphires, with a new facet made of Grand Feu cloisonné enamel. This limited edition of only eight pieces is co-signed by Maison Piaget’s Ateliers de l’Extraordinaire and by enamel artist Anita Porchet. The artist masterfully applied a palette of blue, green and purple hues in Grand Feu cloisonné enamel, which hugs the dial - on the front and, for the first time, on the back - spreading its colours to the very edge of the bezel. This visual and technical feat is executed with extreme precision, skillfully completing the effect of perfect fusion between the gradient of baguette cut stones and that of the cloisonné enamel. |
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Breitling launches Six Nations Chronomat Limited Editions for Men and Women
Breitling’s latest Chronomat Six Nations limited-edition series combine precision engineering with distinct dial designs that honor the unique identity of the six unions that make up Six Nations Rugby: England, Ireland, Scotland, Wales, France, and Italy. For the first time, Breitling expands the Six Nations collection to include dedicated 32 mm models for women, highlighting the brand’s commitment to celebrating the growing prominence of women’s rugby. The 2025 Guinness Six Nations Championships mark Breitling’s fourth season as the the Official Timing Partner and exclusive luxury watch partner to all six unions. With roots tracing back to 1883 for Six Nations Rugby and 1884 for Breitling, the partnership reflects a shared legacy of tradition and innovation. |
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MASTER02: A Modern Revival of Timeless Design by Audemars Piguet
Audemars Piguet has presented the [RE]Master02 Selfwinding – a tribute to an asymmetrical watch created by the Manufacture in 1960 (Model 5159BA). Following in the footsteps of [RE]Master01, launched in 2020 to reinterpret a chronograph from 1943, this new limited edition of 250 pieces features an asymmetrical 41 mm rectangular case in the new 18-carat sand gold alloy, whose tone oscillates between white and pink gold. [RE]Master02 is enriched by a “Bleu Nuit, Nuage 50” parted dial, divided into twelve different triangles decorated with a linear satin finish that create unique effects of light and texture when assembled. Combining vintage aesthetic with cutting-edge performance, this new reference is equipped with the Calibre 7129, an hour and minute movement. |
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ZENITH unveils the Dazzling Rainbow Chronomaster Sport
Crafted from 18k white gold, this luxurious and colourful take on the Chronomaster Sport follows the version in rose gold set with baguette-cut diamonds, spinels and sapphires that was presented last year. It further asserts ZENITH’s mastery in combining innovative watchmaking and gem-setting. With it, the perfectly balanced 41mm Chronomaster Sport case is crowned by a bezel set in 'Rainbow' style with 50 baguette-cut gemstones. To enhance its style while preserving its functionality, a bright and colourful palette of 40 sapphires (~3.9cts) is punctuated with 10 baguette-cut diamonds (~1ct) indicating the 10 seconds. The chromatic harmony results from a unique alliance of gem-setting expertise and style. Sourcing gemstones of this caliber, in perfectly uniform size, cut and colours are an extremely challenging endeavor. |
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Kismet by Milka celebrates 15 years with the transformative "Fifteen" Collection
Kismet by Milka marks its 15th anniversary with their "Fifteen" collection, a fiery reflection of the brand’s journey from past to present. Inspired by the celebratory spirit of a candle’s flame, this collection symbolizes the passion, energy, and fearless mindset that have fueled Kismet by Milka’s success over the years. Flames, a powerful symbol of transformation, are artfully woven into the designs, representing the brand's boldness, strength, and commitment to continuous innovation. Crafted from 18-karat gold and exclusively featuring white diamonds, the collection introduces the brand’s emblem for the first time - a design inspired by the initials of Kismet by Milka and the fish that symbolizes the word “Kismet.” |
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Presenting the Samra’s Thaman Turath Collection
Samra’s Thaman Turath Collection, a stunning new fine jewelry line crafted to inspire women to embrace their individuality and sense of direction. Derived from the Arabic word Thaman, meaning "value," this exquisite collection reflects Samra’s commitment to precision, craftsmanship, and innovative glamour, celebrating the timeless allure of geometry and artistry. The Thaman Turath Collection redefines elegance through a seamless blend of bold shapes, delicate details, and modern sophistication. Each meticulously designed piece—ranging from necklaces to rings—embodies grace, strength, and individuality. By harmonizing tradition with contemporary design, the collection’s geometric flair transcends trends, offering jewelry that resonates with timeless sophistication and meaningful artistry. |
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Exhibitions & Events
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GemGenève 2025: A global gathering of jewellery excellence
GemGenève will be bringing together the best part of 250 exhibitors from all over the world from 8 to 11 May 2025. This, the ninth edition of the event, will see all the key players in the world of jewellery gathering in Palexpo Halls 1 and 2. From dealers in precious stones and pearls to experts in antique jewellery and contemporary pieces, over two hundred international traders will be showcasing outstanding gemstones and jewellery items. Institutional partners, schools running specialist courses in jewellery arts and crafts and acclaimed laboratories will also be taking part in this go-to event celebrating jewellery, precious stones and exclusive gemstones. |
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