Mouawad Diamond Jewellery & Watches launched in UAE

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01-Jan-2006

A wide range of the famed Mouawad Diamond Jewellery & Watch collection will now be available at Dubai’s posh Wafi City Mall through Comptoir Suisse, the luxury Swiss jewellery store. A glittering function was held in the boutique premises to commemorate the inauguration, which witnessed the presence of a number of dignitaries, socialites and special invitees.

Prominent among the celebrities present at the gala event was the renowned Lebanese diva Haifa Wehbe, who especially flew in for this occasion. “Mouawad has an attractive and exclusive range of diamond jewellery and I am delighted that it is now available in the UAE,” said Wehbe amid the gathering of an elite audience to witness the launch.

The launch marks the opening of Comptoir Suisse’s new boutique exclusively for Mouawad. The boutique, located on the ground floor of the Wafi City’s new extension turned into an impromptu theatre with a colourful cast as models presented exclusive jewellery from this collection. This included the Heidi Klum Collection designed by German supermodel Heidi Klum as well as the Roberge and Trebor designer watches.

“Our research demonstrates that there is a sizeable demand for luxury and designer jewellery in the UAE,” said Joseph Abouchakra, Manager, Comptoir Suisse. “Shoppers are keenly aware of quality and are very fashion conscious. They have access to high disposable incomes which they enjoy spending on the finest diamond jewellery, which is a hallmark of the Mouawad range in terms of quality, design and style,” he added.

The 115-year old House of Mouawad has always represented the best in timepiece and jewellery design and manufacturing. The exquisite designs are conceived at Mouawad’s art & design facilities in Paris & New York and are in line with contemporary fashion trends. The company’s golden rule and motto—“Quality is priority” has paid rich dividends and the Gold, Diamond & Jewellery Group is known to have purchased the world’s largest private collection of diamonds including several historically important diamonds such as the Jubilee, a 245.35 carat cushion shaped diamond ranked the sixth largest in the world.

The House of Mouawad is reputed for adorning the necks, ears and wrists of present day royalty, supermodels, singers, actresses and women of style from across the globe.

 

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