‘Chopard Loves Cinema’

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12-Apr-2022

An opportunity for Chopard to celebrate the 25th edition of its partnership with this major cinema event and to pursue its commitment to the seventh art, as well as its ongoing story as the ‘red carpet jeweller’. With this in mind, Caroline Scheufele has chosen to draw inspiration from cinema itself as well as from the films that have made a lasting impression on her for the Haute Joaillerie 2022 Red Carpet Collection presented in Cannes under the theme: 'Chopard Loves Cinema'. These three words express the Maison’s longstanding attachment to films with stories that unfold on the silver screen and arouse emotions. In addition, 2022 will see the Chopard ateliers craft all the trophies awarded at the closing ceremony, including the iconic Palme d'Or – which will be a special edition in tribute to the Festival’s 75th anniversary. With the Trophée Chopard, awarded to an up-and-coming actress and actor, the Maison will also continue to encourage and showcase young artists.

 

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