Audemars Piguet has officially inaugurated its first boutique in Amman, Jordan during a private event on 17th May 2017. Located in Luxury Vista, Aritiria Street, the space reflects the brand’s global retail concept, with an elegant design that captures the 142-year old Manufacture’s core values: origins, artistry and extraordinary relationships. On the occasion of the opening, Audemars Piguet launched its 2017 Royal Oak Chronograph collection in the Middle East. All seven models within this year’s new range of Chronographs feature a fresh, two-tone dial design with several new yet subtle details: chronograph counters of increased size that expand at 9 o’clock and 3 o’clock, shorter but wider hour markers, additional luminescent coating for better readability of the hour and new typeset and transfers. The date window has also been re-located between the 4 and 5 o’clock positions.