Vacheron Constantin unveils its latest talent to join the “One of not many” communication campaign

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31-May-2020

Yiqinq Yin, a youthful prodigy in the world of Haute Couture, is joining the roster of talents who have chosen to collaborate with Vacheron Constantin. She will epitomise the Égérie collection, dedicated to women and launched by the Manufacture in February 2020. Acknowledged and respected within the select circle of Haute Couture connoisseurs, her universe naturally chimed with that of Vacheron Constantin. Yiqing Yin shares with the watchmakers and artisans of the Maison a concern for detail and a desire for discovery. Ties were thus woven between Haute Couture and Haute Horlogerie, two worlds where craftsmanship, expertise and rarity would be nothing without passion and creativity, a vocation that is constantly being challenged and reinvented in step with successive creations. The new Égérie collection symbolises this encounter through the pleated dial and the off-centre aesthetic of its design.

 

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