Tiffany & Co. and Beyoncé debut anthem film to the "LOSE YOURSELF IN LOVE" campaign

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10-Oct-2022

Tiffany & Co. debuts the anthem film to its “LOSE YOURSELF IN LOVE” campaign starring the ultimate modern-day woman, Beyoncé. Directed by Grammy Award®-winning director Mark Romanek, the anthem film is an upbeat celebration of individuality, joy and self-expression. Inspired by the iconic Studio 54-era of New York City, the film is set to “SUMMER RENAISSANCE,” the finale to Beyoncé’s latest globally lauded album, RENAISSANCE, which samples Donna Summer’s 1977 disco hit, “I Feel Love.”   This year’s campaign reveals Beyoncé in all her glory as a transcendent female icon, personifying that true love is only as strong as the love for oneself.  

 

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