Vacheron Constantin marks Ramadan 2026 with “Crafted Rhythms,” a campaign celebrating time and the shared values of patience, reflection, and harmony that define the holy month. Highlighting the Maison’s mastery of High Watchmaking, it showcases individual crafts such as gem-setting, engraving, and enameling, which come together to create exquisite timepieces. The campaign is brought to life through handcrafted illustrations by regional artists Abir Mnasria and Zaina Khayyat of The Attic Studio, translating Haute Horlogerie into a visual language inspired by the cultural and artistic heritage of the Middle East, merging tradition with contemporary artistry.