Faithfully committed to the Mille Miglia race since 1988, Chopard is the main partner and official timekeeper of Coppa delle Alpi. Building on their expertise in classic car racing, the organisers of the Mille Miglia, known as the "most beautiful race in the world", are for the first time dedicating their know-how to holding a winter race. The new endurance rally, undertaken by around 50 vintage cars dating from 1919 to 1976, features a course promising a wealth of stunning views over the most breathtaking Alpine peaks.