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Frederique Constant will be the Official Timekeeper of The Peking to Paris Motor Challenge, of which the first edition took place as far back as 1907. This classic car event will take place from September 10th till October 16th, 2010. All participating cars will bear the Frederique Constant logo, and both the driver and the navigator of the winning equippe will be awarded with an exclusive Frederique Constant timepiece, upon their glorious arrival in Paris.