Jaeger-LeCoultre invites visitors to discover the world of Reverso through a richly immersive experience held in Place Vendôme Mall in Qatar. ‘Reverso Stories’ takes visitors on a fascinating journey into the evolution of watchmaking craftsmanship and design, through nine decades of cultural and social change. The experience will take place from 18 October until 30 October 2025 and guests will be able to discover Jaeger-LeCoultre’s latest Made of Makers™ collaboration, Reverso by Olivecoat. Alongside, the Place Vendôme Mall Jaeger-LeCoultre boutique will showcase a curated selection of exceptional Reverso timepieces, complemented by a sensory journey into the Vallée de Joux through the exquisite creations of the chocolatier Mathieu Davoine.