Vacheron Constantin unveils its Ramadan 2023 tale 'Into The Light'

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30-Mar-2023

Vacheron Constantin has announced its Ramadan 2023 tale, ‘Into The Light’. An illuminated journey bringing together Middle East culture and the Maison’s commitment to watchmaking excellence and finest craftsmanship. Celebrating timeless traditions in honor of the Holy Month of Ramadan, ‘Into The Light’ is both modern and inspired from the past. The tale transports viewers on a unique and beautiful journey into a traditional lantern, the ‘fanoos’. The lantern opens its door 
to reveal a hidden Arabian city located in the desert lit by the glimmering moonlight. Its buildings are inspired by iconic Islamic architecture found in different parts of UAE, Saudi Arabia, Qatar, Kuwait and Bahrain. Navigating through the city, viewers arrive in front of a door designed to resemble a watch caliber showcasing the incredible craftmanship and finishing of the timepiece. 

 

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