Chanel and MB&F announces partnership

Chanel and MB&F announce the signing of a partnership where Chanel has taken a 25% stake in the independent high-end watchmaking brand MB&F. This strategic investment demonstrates Chanel’s desire to continue to evolve and invest in the future of high-end watchmaking expertise, creation and design.  It follows a long-term strategy to partner with luxury specialists to preserve and develop expert ‘savoir-faire’. This announcement follows similar investments from Chanel in high-end watchmaking brands Romain Gauthier (2011) and F.P. Journe (2018), creating an expert eco-system of watchmakers and component suppliers, which have remained independently run.