Montblanc celebrates the official opening of its new and biggest concept store in the world

Montblanc has recently hosted an International Gala Event to celebrate the official opening of its new 4-storey store in the heart of Sanlitun in Beijing. This contemporary and imposing concept store is Montblanc’s biggest flagship in the world, a place where visitors will be invited to discover the world of Montblanc masterpieces in an interactive and innovative way. At the World Premiere of its China flagship store, Montblanc presented the entire Collection Princesse Grace de Monaco, an exquisite tribute to the timeless elegance of Grace Kelly.